Jillian Felty
Frame Your Messaging Like The Good Place (or Go to The Bad Place!)
Part 6 of the StoryBrand Framework What makes the ultimate story? What keeps you hooked – on the edge of your seat – until the very end?...
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Tips, tricks, and hacks to jam-pack your copy with personality and steal for yourself.
Jillian Felty
- Apr 10
- 9 min
How to Handle Life Transitions and Keep Your Business Booming
How we are learning to navigate personal changes in our lives without letting the change derail our business progress.
Jillian Felty
- Dec 21, 2022
- 4 min
Give Your Audience a Plan like Kimmy Schmidt
How do you relieve the tension of doing business with you? By removing all of the friction – AKA, giving your customers a plan.
Jillian Felty
- Nov 10, 2022
- 4 min
How Your Brand Can Play the Guide Like Ted Lasso
When you understand that you’re the guide - not the hero - and that you get to help your customer win the day, you win too.
Jillian Felty
- Aug 12, 2022
- 5 min
What Jan’s Problems Have to Do With Your Brand
Problems – we’ve all got them, we all face them, and we all want them solved. What does this have to do with marketing? Read to find out.
Jillian Felty
- Jul 8, 2022
- 4 min
What Amy from ‘Superstore’ Can Teach Brands About Their Audience
Part 2 of the StoryBrand Framework.
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